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Real Estate Websites: Our Sample Content

Posted by robinkw on December 2, 2013
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Real Estate Websites: Our Sample Content


So—you’re ready to buy one of our fancy-shmancy websites, but are stuck on what you would fill it’s brilliant pages with?


If your current website is full of your current vendor’s content then, like a 90s comedian, you’ll be needing some new material. For those in the market for new content—you have two options: new, original content or our standard website content.


We highly, highly, highly, highly, highly recommend using our writer to write original content. If you are going to do any SEO work at all—then original content is a 100% must-have. Google won’t rank you with copied content.


If SEO isn’t your bag, and copied content is fine by you—then you will have available our content if you purchase one of our websites. However—should you steal our content without buying one of our websites—we’ll have Google put a voodoo hex on you (yeah—they designed an algorithm for that).


Real Estate Websites: Our Sample Content
Buyers Page
Buying a home involves a multitude of concerted efforts, including arranging financing, liaising with legal representation, scheduling appointments, filling out paperwork, negotiating offers and carefully picking a price that will win you the house of your dreams.

You need an agent to guide you through this complex process, to give you sound investment advice—and to ensure that you’re paying a competitive amount for the home that will fit with your long-term real-estate and home goals.

Enter, me.

My years of experience will help glide you through the process, while encouraging you to make smart decisions. Together we’ll tackle every step of the way, from viewings to offers to inspections to closing. I will make the process easier for you.


Using my professional advice, you and your family will find the home of your dreams—and in one quick call with me you’ll find out exactly why.


So—call me today to find our what listings I have that may be utterly perfect for you, or to find out what services I have up my sleeve that keeps my buyers coming back time and time again.


My nearly-patented steps that I use to walk you through the home-buying process include:


  1. Asking yourself (or letting me ask you) qualifying questions—like your home wants vs. needs, the budget you can truly afford and what style of home is your ideal.
  2. Becoming pre-qualified for a loan.
  3. Visiting listings.
  4. Repeat step 3 until you find your dream home.
  5. Make an offer.
  6. Repeat step 5 until we’ve nailed it.
  7. Negotiate.
  8. Close on the property.
  9. Move.



Real Estate Websites: Our Sample Content



If selling a home were easy my job wouldn’t exist. But—lucky for me, it takes style, grace and ruthless-negotiation skills to sell a home, quickly—for top dollar.

Allow my years of experience and combo of entrenched skills, technology and unique marketing plan to work for you. My ability to exceed the demands of a competitive market coupled with my ready availability make me one of the top real estate agents in the city.


Forms of Marketing I Offer to you as a Client


  • Traditional forms of print marketing.
  • Online marketing of your home via MLS, IDX and my own website.
  • Via open houses.
  • By networking with other agents in my office and area.
  • And more…


If you’re curious what I can do for you as a seller’s agent—give me a call. In a few short minutes you’ll see why my clients return to me…time and time again.


Real Estate Websites: Our Sample Content

Financing: Mortgages, Affordability and Financial Planning

Financing a home is an often-convoluted process—but with my help, and the help of my team of financing professionals, we’ll successfully navigate the process.

I highly recommend the mortgage broker that I have added to my team of service providers, because a good mortgage broker is literally worth their weight in gold. They can keep you from overspending with your budget, while keeping your costs down overtime by suggesting the right mortgage contracts and amortization periods for you.

An excellent mortgage broker will help you with the following:


  • Choosing the mortgage amount that you can safely afford, over the long-term.
  • Help you plan for future real estate growth to suit your changing lifestyle.
  • Negotiate you a better interest rate due to the collective-buying power they generate.
  • Find you an amortization plan that will ensure you pay down as much principal and as little interest as possible.
  • Guide you on the right length of term to choose to secure you the best interest rates.
  • Will advise you on the benefits of a larger down payment.
  • They will pre-approve you for a loan so that you can begin scouting homes in your area.
  • They will advise of prepayment possibilities, possible penalties, mortgage portability,

As I said, a mortgage broker is worth their weight in gold—however know that they aren’t all the same. For the best of the best in our city—ask me for my mortgage-broker recommendations.


In addition to mortgage brokers, you will want access to my network of other vendors and service providers, including:


  • Sales representation (me!)
  • Real-estate lawyer or notary
  • Home inspectors
  • Moving companies
  • Contractors
  • Other lenders
  • Insurance broker(s)


When you sign with me, you have access to a solid network with a proven track record of success—which is just yet another reason to make me your agent.




Real Estate Websites: Our Sample Content


Real Estate Costs: Additional Costs You NEED to Know!

Buying and selling real estate is a complex process—and with that process comes throngs of surprise costs.

I consistently ensure that none of my customers are surprised with additional costs. Costs that they hadn’t worked into their budget. These additional, surprise costs include:


  • Property Taxes
  • Utility Fees
  • Land-Transfer Tax (which in Ontario is: From $55,000 to $250,000 X 1 % of total property value, from $250,000 to $400,000 X 1.5 % of total property value and from $400,000 up X 2 % of total property value)
  • Surveying Fees
  • Appraisal Fees
  • Inspection Fees
  • Lawyer / Notary Fees
  • Property Insurance
  • Mortgage Insurance (required on mortgages with down payments under a certain %)
  • Application Fees
  • Mortgage Broker Fees
  • Moving Costs
  • Closing Costs
  • Certificate Fees
  • Condo Fees
  • Renovation / Repairs / Redecoration
  • Buying Appliances
  • On-going Property Maintenance
  • First-Time Loan Insurance

Incorporating all or some of the above necessary fees into your budget is critical to a smooth home-buying or home-selling process. It is critical to think of these before you commit to a mortgage so that your housing costs don’t exceed the recommended 35% of your gross income.

If you’re unsure if any of the above apply to you—give me a call.



Real Estate Websites: Our Sample Content

The ‘Offer’ Process

Making or receiving an offer for a home is a true balancing act. If you go too high you lose money on your investment, but if you are too low you can lose money, or the opportunity to own the home of your dreams.

It has taken me years but I’ve developed a 6th sense about the Goldilocks Principle—which states that an offer must fall within certain margins of expectations and reality, avoiding extremes, to win the deal and make a sound investment.

It isn’t just a spidey sense that helps me price my offers and sign-backs right—it is also thorough market research and primal negotiation skills. To put my research skills, negotiation skills and 6th sense to work for you—simply give me a call today.


Types of Offers to Navigate in Real Estate:


  • Firm offers
  • Conditional offers, including those conditional-on-financing
  • Offer acceptance





Real Estate Websites: Our Sample Content

Home Improvements to Build your Home’s Value

There are a number of small, quick improvements you can make to your home to add thousands—to tens of thousands—of dollars in value to the listing price of your home. This includes…



  • Staging your home for a quick sale
  • Improving the exterior of your home by mowing the lawn, weeding gardens, cleaning stains off your driveway, touching up rough paint jobs, trimming bushes and other curb-appealing improving tasks
  • Making simple repairs and maintenance, including fixing: squeaky doors, chipped bath tubs and other tiles, leaky taps, cracked plaster, seals, painting, etc.
  • Cleaning, cleaning, cleaning
  • Decluttering and depersonalizing


If you’re unsure how to do any of the above—just give me a call and I’ll give you all the top staging and home-improvement that I’ve collected over the years (and are proven value-adders!). 


Don’t Leave Now! You’ve only just begin…