After the Lead
Getting oodles of leads is fantastic…but then what?
Online leads are a different breed. You can’t simply pick up the phone, call them and say ‘Hi, remember me?’…as you would with a face-to-face meeting. Nope, online leads are a different breed. They need to be nurtured through the sales cycle. This nurturing is most commonly accomplished via email marketing.
If you don’t have oodles of leads yet–no worries, that’s what we’re here for. Contact us for details.
Email marketing needn’t be the scary, ominous-sounding task that many Realtors fear. Thanks to incredible new email-marketing technology platforms, the task of email marketing has never been easier. And it’s never been easier to look super professional.
Our favourite email-marketing platform is MailChimp. They offer top-of-the-line technology that couldn’t be easier, thanks to their point-and-click designs. Select a theme, add some images, write a blurb and voila. But email creation is only the beginning. MailChimp also offers powerful analytics tools that tell you how well your message was received, how many people opened it (and how many times), how many people clicked on links–and much more.
And the best part–it’s free up to 2,000 contacts (and then affordably priced after that). Paid options are available for more contacts, and for deeper analytical tools.
Here’s the other best part…our leads funnel right into MailChimp. No muss, no fuss–just email the leads on your ideal time schedule.
Curious about starting to get leads, funnelling them to your email marketing platform–and turning them into clients? Awesome. Contact us for information on getting started.